Bringing Comfort, Dignity & Peace—When It Matters Most
A Business With Heart
At Resting Rainbow, we believe that pets are family—and when the time comes to say goodbye, they deserve the same care, respect, and dignity we’d give any loved one.
Our mission is simple:
To honor the lives of cherished pets and bring peace of mind to grieving families through compassionate cremation and memorial services.
As more families welcome pets into their homes, the demand for meaningful end-of-life care is growing. Resting Rainbow exists to meet this need—with grace, love, and integrity.
If you’re someone who wants to make a difference in your community and build a legacy of compassion and service, this franchise offers a powerful path.
Just like healthcare professionals answer a higher calling, our franchisees feel drawn to ease suffering and support others in their time of need. This isn’t just a business—it’s a purpose-driven opportunity to help people heal.
Industry Snapshot
$123 Billion Pet Industry86.9 Million Pet Owners in the U.S.90% of Pet Owners Choose CremationRecession-Resistant | Emotionally Meaningful | Highly Underserved
Franchise Highlights
Franchise Fee
: $54,500
Total Investment
: $230,350 – $582,600
Liquid Capital Required
: $250,000
Minimum Net Worth
: $500,000
Royalty
: Greater of 7% or $1,500/month
Veteran Discount
: Yes
Financing
: Available via third-party lenders
Available Territories
:
Currently expanding across 40+ states — from Texas to Vermont and everywhere in between.
Who We're Looking For
You don’t need experience in pet care or funerals. But you do
need:
A deep love for animals and peopleStrong leadership and team management skillsThe financial ability to invest and growA heart for service—and the resilience to support families on hard daysA desire to be part of something meaningful
Training & Support
Resting Rainbow equips you with:
Comprehensive training on operations, care protocols, and client supportProven marketing strategies to drive local visibilityOngoing coaching, emotional intelligence tools, and back-end systemsCommunity support from other franchisees and the home office team
You’ll never go it alone—we’re with you every step of the way.
Co-founders
Joseph C. Moncaleano and Julian Rivera started Resting Rainbow after Joe experienced the heartbreak of losing his own pet—and the frustration of finding no compassionate aftercare.
That moment sparked a movement. Today, we honor thousands of beloved pets and provide business owners like you a platform to lead with purpose.
Ready to Build a Business That Heals?
Whether you’re an investor, an animal lover, or someone ready to own a mission-based business, Resting Rainbow is a unique and rewarding opportunity.
Inquire Today.
Territories are limited.
Let’s bring comfort, closure, and compassion—together.
Schedule Your Discovery Call Today - Click Here
Because the world needs more kindness—and it starts with you.